The Economics of Mutuality (EoM) is a proven operating model that drives superior value creation through measurable impact-led management practices. It equips companies to generate enduring mutual value for the benefit of multiple stakeholders by addressing complex challenges in society.
The first Economics of Mutuality forum to be held in Scandinavia, this free event taking place October 15-16 is hosted by Brandinnova, the Center for Brand Research at the Norwegian School of Economics (NHH), Eika Økonomi, Unimicro, Jæren Sparebank, and the Economics of Mutuality Foundation.
Through lectures, case studies, and discussions, attendees will explore how the Economics of Mutuality operating model works – and how it could be applied in their context to drive positive societal impact and enhanced business performance. They will consider examples from both emerging and mature markets across multiple industries, including Banking and Food & Beverage.
The forum will focus on the practical topics of financial well-being, mutual value investing, using purpose to drive superior performance through measurable impact, digital enablement, purpose marketing and branding. Attendees will explore how the business and financial sectors can address issues such as rising living costs, the digital divide, and lack of financial literacy in the context of the Nordic region. Further details will be released in due course.
Eric Johnson
Dean Emeritus & Bruce D. Henderson Professor, Vanderbilt University’s Owen Graduate School of Management
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