Courses in Marketing and Brand Management minor before autumn 2021
To take Marketing and Brand Management as a minor, you need 22.5 ECTS from the profile’s portfolio of courses.
International degree students may combine three elective courses (22.5 ECTS) from the list into a minor concentration. International students are, however, not required to have a minor.
Note that the minor cannot include courses with course code from own major (this applies for all students starting their programme in autumn 2017 or later).
MBM - Minor in Marketing and Brand Management
Electives
| Code | Name | Stp | Semester |
|---|---|---|---|
| MBM400A | MBM400AResearch for Brand Decisions | 7.5 | Autumn |
| BAN420 | BAN420Introduction to R | 2.5 | Autumn |
| BUS446 | BUS446Sustainable Business Models | 7.5 | Autumn Spring |
| MBM401B | MBM401BConsumer Behaviour | 7.5 | Autumn |
| MBM433 | MBM433Customer Analytics in a Digital World | 7.5 | Spring |
| NBD406 | NBD406Strategic Entrepreneurship | 7.5 | Autumn |
| MBM402B | MBM402BBrand Management | 7.5 | Autumn |
| STR402A | STR402AMethodology for Master Thesis | 7.5 | Autumn Spring |
| MBM420 | MBM420Brand Strategy (expired) | 7.5 | |
| MBM421 | MBM421Managing Corporate Reputation (expired) | 7.5 | |
| MBM422 | MBM422The Collaborative Economy (expired, replaced by NBD411) | 7.5 | |
| MBM424 | MBM424Market Communication Effectiveness | 7.5 | Spring |
| NBD409 | NBD409Value-creation by Design (not offered) | 7.5 | Spring |
| NBD410 | NBD410Corporate Entrepreneurship in the Digital Age (expired) | 7.5 | |
| NBD411 | NBD411The Collaborative Economy (expired) | 7.5 | |
| MBM427 | MBM427Distribution Channels and B2B Marketing (expired) | 7.5 | |
| MBM432 | MBM432Sustainable Marketing | 7.5 | Spring |
| STR454 | STR454Corporate Entrepreneurship in the Digital Age (expired, replaced by NBD410) | 7.5 | |
| MBM428 | MBM428Product Development and Design | 7.5 | Spring |
| MBM429 | MBM429Value-Creation through Service (expired, replaced by NBD409) | 7.5 | |
| MBM430 | MBM430Global Business Venturing (expired) | 7.5 | |
| MBM431 | MBM431Commercialization of Innovations | 7.5 | Autumn |
| ECN402 | ECN402Econometrics | 7.5 | Autumn Spring |
| INB423 | INB423International Marketing (new course code: MBM435) | 7.5 | |
| STR404 | STR404Strategic Analysis | 7.5 | Autumn |
| BAN401 | BAN401Applied Programming and Data Analysis for Business | 7.5 | Autumn |
| BUS449 | BUS449Multivariate Analysis for Business Economics (expired) | 7.5 | |
| BUS455 | BUS455Applied Programming and Data Analysis for Business (Expired, eplaced by BAN401) | 7.5 | |
| STR421 | STR421Competitive Strategy | 7.5 | Spring |
| STR405 | STR405Methodology for Master Thesis (expired - replaced by STR402A) | 7.5 | |
| ECN421 | ECN421Behavioral Economics | 7.5 | Autumn Spring |
| ETI450 | ETI450Corporate Social Responsibility | 7.5 | Spring |
| STR444 | STR444Innovation Management and Entrepreneurship (expired) | 7.5 | |
| STR448 | STR448Economic Organisation and Theory of the firm (expired) | 7.5 |