CII 2023 Results
Commercial Innovation Index (CII) measures the degree to which customers view firms as innovative. A high score on this index means that customers perceive a company as a market driver and game changer.
COMMERCIAL INNOVATION INDEX 2023 |
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1. Tesla | 84,3 | ![]() |
2. Tise.com | 76,6 | ![]() |
3. Vipps | 73,0 | ![]() |
4. Oda | 72,1 | ![]() |
5. IKEA | 70,9 | ![]() |
6. Airbnb | 70,1 | ![]() |
7. Tibber | 69,9 | ![]() |
8. finn.no | 68,6 | ![]() |
9. Hyre | 67,6 | ![]() |
10. Dr Dropin | 65,9 | ![]() |
11. Easee | 64,6 | ![]() |
12. Farmasiet.no | 64,1 | ![]() |
13. Onecall | 63,7 | ![]() |
14. Sbanken | 62,6 | ![]() |
15. Komplett | 62,1 | ![]() |
16. Netflix | 61,3 | ![]() |
17.Ice | 61,1 | ![]() |
18. Foodora | 61,1 | ![]() |
19. Nordic Choice | 61,0 | ![]() |
20. Stormberg | 60,9 | ![]() |
21. Fjellsport | 60,2 | ![]() |
22. OBOS | 60,2 | ![]() |
23. Bilia (Volvo, BMW, Toyota og Lexus) | 60,0 | ![]() |
24. Flytoget | 59,6 | ![]() |
25. Norwegian | 59,6 | ![]() |
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© 2023 NII/NHH
Innovativeness |
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100-75 |
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74-65 |
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64-60 |
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59-50 |
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49-45 |
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44-40 |
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39-0 |