How electronic word of mouth affect consumers
On Monday 16 December Iffat Tarannum will hold a trial lecture on a prescribed topic and defend her thesis for the PhD degree at NHH.
Marketing and Brand Management
Building and marketing strong brands is key to gaining competitive advantages and long-term profitability for products, services and companies. Research on consumer behaviour and sponsorships are important areas in this field.
Oxford professor: – An awakening of the business world
The future of economics is based on mutuality, Professor Colin Mayer believes. He is key note speaker at the first EOM event held in Norway.
The effects of servant leadership
On Monday 18 March 2024, Mohammad Zarei will hold a trial lecture on a prescribed topic and defend his thesis for the PhD degree at NHH.
New thesis on brand recall and construal level
On Tuesday 27 June 2023 Halldor Örn Engilbertsson will hold a trial lecture on a prescribed topic and defend his thesis for the PhD degree at NHH.
Researchers
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Tor W. Andreassen
Professor, Department of Strategy and Management
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Einar Breivik
Professor, Department of Strategy and Management
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Sven Arne Haugland
Professor, Department of Strategy and Management
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Leif Egil Hem
Professor, Head of Department, Department of Strategy and Management
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Ingeborg Astrid Kleppe
Professor Emerita, Department of Strategy and Management
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Aksel Ivar Rokkan
Professor, Department of Strategy and Management
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Siv E. Rosendahl Skard
Professor, Department of Strategy and Management
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Magne Supphellen
Professor, Department of Strategy and Management
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Helge Thorbjørnsen
Professor, Department of Strategy and Management
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Sigurd Villads Troye
Professor Emeritus, Department of Strategy and Management